How More Offers May Not Increase Revenue. Why Less Is Better
Hey Friend!
Are you looking to increase your revenue? Have you been wondering if you should have a tiny offer, a mastermind, high ticket coaching, and all the tiny offers you can? I am going to show you why less is better for you to be able to make a profit and grow your online business.
Why Less is Better When You are Looking to Increase Revenue
Lots of people will tell you that you need multiple offers to start seeing big numbers in your business. But I’m here to tell you that’s not true. In fact, the opposite is true. Committing to one offer in your business is the best way to increase revenue. Here are three reasons why less is better in your business!
1. Having multiple offers confuses your avatar.
- Your avatar will be so confused that they will do nothing.
- When you are under 100K in revenue, you should only have one offer.
- You can partner the offer with coaching.
2. Having more offers does not increase revenue.
- They will typically choose the cheaper option.
- They won’t show up since they don’t have much investment to lose.
- They will cancel and move on because they think it didn’t work.
- They won’t move on to the next thing.
- Get rid of all the tiny offers – remember that less is better!
3. Having too many offers keeps them from getting the result they need.
- You are doing a disservice to your avatar by not pushing them into the full course to get them the result they need
- It is a stair-stepping situation, you have to prove your viability with offer one
- Look to the number one thing you are going to market, ideally a passive course, priced somewhere between $300 to $600
You have to lay down ego and frustration and step into the idea that maybe there is a better way to do this. Be open and have a heart position of growth and learning. Being willing to be pushed and stretched is worth it! Building something profitable and evergreen is possible and these three reasons for having fewer offers can get you there and help you to increase revenue. Remember less is better!
I’d love to help you get clear on what your one offer should be. I work on this with my students in Podcast to Profit, my 90-day mastermind. Together, we get clear on your one coaching offer or program and I help you use your podcast to bring you hot leads that are ready to work with you. If that sounds like what you need, get your application in for the next round!
I pray this blesses you!
Xo,
Stef
P.S. Also, listen to podcast episode 526 for the full training on 3 Reasons Having More Offers Won’t Increase Revenue. Why Less Is Better in Your Online Business
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