3 Reasons You Should Create a Course Online & How to Start

December 5, 2022

Gold splatter background and image of dark-haired woman sitting on bench with laptop and title Generate Passive income by creating an online course! stefaniegass.com/blog

Have you been looking for an easy way to grow and scale your online business? Today we are talking about the three reasons you should create a course online and how to start. If this is on your heart I have some high-level how-tos to get you going. If you love the idea and want to create a course online but are not sure where to start then check out Clarify Your Calling. I’ll help you uncover your God-given calling and then you can move on with confidence to create a podcast and a course online.

How to Create a Course Online and How to Start

So what the heck is an online course? There’s some type of online education that you create based on the brand you have. It’s taking a passive version of what you teach or coach and encapsulating it into a step-by-step course with pre-recorded videos or audio and selling them on your podcast.

Gold splatter background and quote If you don't have the foundational platform on which to sell an online course you will not have success. -Stefanie Gass

It’s truly such a beautiful way to scale your business and create freedom in your life. The reason I don’t have a course on how to create a course online is that you will not have success with an online course if you don’t have the foundational platform on which to sell it. These are the three steps on how I teach you to start:

Getting clarity on what your brand will be.
Starting a podcast and building an audience. This is an evergreen organic audience with people who trust you.
Monetizing with a course. These superfans are ready and willing to say yes when you have an offer. In Podcast to Profit, we spend a month building a course together.

WHY create a course online

If this sounds like too much work, let me give you three quick reasons why you should create a course online:

Passive income– This means that while you are on vacation, people can go to your podcast (which you pre-recorded), hear your pitch (which you learn how to do in Podcast to Profit), and go straight from podcast to cart. I teach you how to simplify this process in Podcast to Profit. Passive income is critical if you want to maintain balance in your life.
Accessibility– If you are coaching there will be a day when you no longer can serve people at that level. So you want to create a course online, for your people, that is at an accessible price point ($300-$600) and allows you to make a legit income.
Time Freedom– I believe time is more valuable than money. With your time you can give more of yourself to God and your kids. You can be more intentional and present with your kids. Time freedom is available, but it’s only available when we focus on scalability. That means what we can do for 1 person we can do for 100 and you can do that by creating a course online.

HOW to get started and create a course online

We go through all of this together step by step inside the Podcast to Profit Mastermind. But in short here is what this looks like:

Figure out what your person’s problem is.
Create the focus point of how you solve that problem.
Build the steps on how you get that person from point A to point Z. Those steps become your modules and each module has its steps.
Decide if you’ll be using audio or video.
Decide on your tech. You can get my top recommendations inside Podcast to Profit.
Sell your online course. You get my plug-and-play guide inside Podcast to Profit and you will be actively selling within 3-6 months.

Navy blue and gold splatter background and quote When you know your person's problem and you have the solution in an accessible way that is affordable to them it's a massive win-win. -Stefanie Gass

When you know your person’s problem and you have the solution in an accessible way that is affordable to them it’s a massive win-win. It will give you passive income and time freedom. It will work for you even when you’re not working.

If these three reasons have shown you that you want to create a course online for yourself, know that you don’t have to do this alone! We have Podcast to Profit if you are ready to take that big leap of faith. If it is God’s will, there is a way. You can have time and freedom for the things that truly matter and a sustainable business you can trust. I can’t wait to see you over there!

I pray this blesses you!

Xo,

Stef

P.S. Also, listen to podcast episode 542 for the full training on 3 Reasons You Should Create a Course Online & How to Get Started!