Please meet Rosa Alejandro, a student of mine. In our interview, she shares how she got her first coaching client the day her offer went live. It’s such an amazing accomplishment! A sale came in the moment she opened her mouth to release her coaching client offer. That is the power behind having a highly converting podcast. Through the podcast, you can create warm leads that are ready to buy from you through your funnel.
There’s so much to learn from Rosa’s launch story and how she grew her podcast to over 15,000 downloads as a Podcast to Profit (P2P) student graduate. We are going to get deep into the strategies she used to get to this point in her online business journey so you can follow in her footsteps.
Podcasting That Converts Coaching Clients
- Start your podcast.
- Keep your niche clear and extremely specific.
- Be consistent with content creation and production.
- Stick to one core offer that is clear to your audience.
This is the model I teach all my students in my P2P program. Once that is in place, lean on the sales strategies I teach you in Podcast to Profit (P2P), and then all you have to do is rinse and repeat!
I’m excited to share Rosie’s experience inside Podcast to Profit. Let’s jump right into the interview.
The Call That Led to The First Coaching Client
Stef: Hi Rosa, welcome!
Rosa: Hi, Stefanie. Thanks for having me. It’s so good to be here.
Stef: I’m excited because today, we are going to be talking about your journey. You have had incredible wins in your podcasting journey, but let’s start with what you do and what your podcast is called.
Rosa: Full-time, I am an educator at a public school. I am a middle school Social Studies teacher. Plus, I do coaching on the side. I help Christian women develop a Bible study routine and find the ideal time. Creating a time block is one of their biggest struggles in creating a Bible study routine. I help them be more consistent.
Stef: That’s absolutely incredible! You have two big callings in your life.
Stef: You are a Podcast to Profit student and have worked with me before joining that program. How did that all begin? Take them on a journey of how you found me and what made you want to join Podcast to Profit.
Rosa: You were a suggestion on Apple Podcast while listening to another entrepreneurship show.
Stef: What made you want to join the program? You listened to the show, and we did a quick coaching call together.
Rosa: I won a coaching session with you by joining your Facebook group.
Stef: Did that coaching call lead you to the next steps?
Roas: I had already decided to join P2P because God blessed me with the money.
Stef: What were your fears or roadblocks to joining? You wanted to join, but you said the finances came in. Was there any other fear keeping you from taking that leap initially before the finances came in?
Rosa: Initially, I was concerned about finding the time to do it. It seemed to me that students would have to dig deep and stay very committed to the time requirements. I started to pray about it and think about how it would work with my schedule.
Eventually, I figured out how to make it work. Plus, God provided the money for me at the right time. I was also able to cover some of the costs and participate in an internship with you, which was a great experience. God just put all the pieces together, as He always does.
Stef: As He always does! I love that so much.
The P2P Method of Converting Coaching Clients
Stef: You end up getting into P2P. What was the program like? One of the concerns you had was time. How did you make it work with the time you had? What was your favorite part?
Rosa: Even though I was on summer vacation from my teaching job for more than half of P2P, I was still busy with my daughter at home. My husband helped me when he could. I just set a time every morning to work on P2P. Plus, I worked during nap times. That’s really how I made it work with my schedule.
And even when we started back into the school year, I still had more time left in P2P to finish the program. I had to find ways to get the work done no matter what. At that time, I was starting to launch my new coaching program. I prayed a lot.
I asked God to help me and give me strength. It worked out great, and we made it happen. The launch went through, and it went great. I had to prioritize God first and then set up those time blocks for the Podcast to Profit program.
Stef: I think it will be that way with anything you decide to do. You choose to go all in on this thing, and you will intentionally prioritize that in your life. You’re focused on making it happen. You decide to have the right conversations with your purpose-seeking family members with an end goal. It’s worth it to be able to dive into something with excellence and with all that you have.
You knew it would produce incredible results, and you pursued it. I would love to know what happened to you through the P2P program. Please share your wins.
Rosa: Before I share my wins, I want to share my favorite part of the P2P program first. I love the coaching! Getting coaching from you and the other coaches was absolutely amazing. I also loved listening to you coach other students. I would take notes at the bottom of my notebook to see what applied to me.
There was always something that applied to me. Even today, when I participate in the other live coaching calls you do in the student community, I always get something out of it. Also, you have a fantastic team. If I ask a question, it gets answered within 24 hours, sometimes less than two hours. Your team was so great.
Coaching Client Wins That Followed After Joining P2P
Rosa: To answer your question about my wins, about halfway through the program, I was already at the top 1.5% of podcasts, and I started the program at 5%. I implemented the things you were teaching, and then I saw the downloads go up and up. That’s one of the things that I’m most proud of—watching the growth happen so fast.
Right now, I average around 1,200-1,500 downloads a month, which, compared to before, I was in the hundreds. Currently, I’m at over 15,000 downloads. In the first year, I was lucky to get about 800 downloads. I hadn’t found you yet, but the downloads increased once I started listening to and implementing some of the things you taught.
There’s nothing better than being coached by you in P2P. And the structure of the program is fantastic. It makes all the difference. Your program is unlike any other program. You also have the lesson recordings in your program, where you discuss creating a Facebook group. That helped me. I went back and created a new podcast cover, but this time, I had branding, which made a big difference.
After finishing the P2P, I changed my cover and the group’s title, making it more searchable. Suddenly, my Facebook group’s membership increased by 405%. I started getting 3 to 4 people requesting to be in the group daily. They found me through the podcast and searching on Facebook.
Also, when I launched my coaching program, I got my first client that very first day. It worked! I recently had two more women reach out to me to learn about coaching who found me through the podcast.
First Coaching Client Sale From Podcast Funnel
Stef: Congratulations! Your business is now exploding with downloads and seeing exponential growth after struggling with that first year of doing it alone. The power of support and accountability, partnered with the strategy in coaching, can do amazing things for your business. It’s a beautiful blending of everything we need to move the needle. You have all the components you need in Podcast to Profit: coaching, accountability, support, and strategy.
What I love about the end of your testimony is how you got the first sale on the first day of launch. Plus, you are having more people reach out for coaching requests through the show.
You have proven that the funnel works. The online business you created over the past six months revamped your podcast’s brand, and you have seen the podcast grow. Now, you have leads coming in and are securing more clients.
Now, all we do is more of the same! You get to show up with peace, be present, and spend more time with your family. You get to rinse and repeat.
That’s the entire dream of setting up a passive revenue business from a podcast.
Rosa: To know what I am supposed to be doing and having that clarity is wonderful. Knowing what God wants me to do is such a great feeling. It’s such a great victory. I give God all the glory.
Stef: Amen. Thank you for sharing your incredible testimony. What would you say to anybody who’s the fence about Podcast to Profit?
Rosa: I would say you have to do it and join P2P. If money is an obstacle, pray. God will provide the means. He will because when it’s your time, nothing can stop it. Nothing can stop God. You have to believe that He’s going to provide a way.
I have no regrets about joining P2P. This is just the beginning for most of you, so take the first step and sign up. Don’t doubt that God can work through us, through Stefanie and her team.
Grow a Profitable Podcast and Coaching Business
Stef: I cannot wait to continue this journey and watch you flourish and grow into the incredible woman you’re called to be. My greatest joy is working with you and my students, helping you all blossom into what you’re calling. I’m so proud of you. What is your podcast name?
Rosa: The Intentional Christian Woman, where I help Christian women remain calm in the chaos through a Bible study routine. I hope and pray that I can help you along your faith journey.
Stef: Thanks for being here.
Do you want to learn how to grow a profitable podcast, like Rosa, that generates coaching clients and allows you to have more systems in your business? You will have a fruitful business that generates income and helps people in their struggles. That’s genuinely glorifying God. You can get started working with me inside Podcast to Profit.
I pray this blesses you!
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