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ARE YOU READY TO FIND CLARITY OVER YOUR CALLING AND GET EXTREME FOCUS ON WHAT YOU WERE CREATED TO DO? It’s time to Clarify Your Calling!
JOIN ME IN A FREE WORKSHOP WHERE WE GO THROUGH THE 4-TIERS OF BRAND CREATION TO FIND YOUR ‘THING’!
WHEN YOU KNOW WHERE YOU’RE GOING, YOU CAN GET THERE FASTER!
“THIS IS THE WAY, WALK IN IT…”
ISAIAH 30:21
IF YOU’VE BEEN STRUGGLING WITH STARTING FROM SCRATCH AND CAN’T SEEM TO FIND ANSWERS ON YOUR OWN – THIS IS IS THE WORKSHOP FOR YOU.
STEF’S MENTORSHIP, TRAINING, GOD-LED FOUNDATIONS +++ ADD IN A TIGHT-KNIT COMMUNITY OF OTHER WOMEN JUST LIKE YOU WHO WILL BE SUPPORTING, ENCOURAGING, AND PUSHING YOU TO SHOW UP IN A BIG WAY FOR YOUR DREAMS.
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PART 1 EPISODE TRANSCRIPTION:
(00:01)
This is going to be so much fun. What’s up everybody. So, who wants to have some fun up in here? Like let’s have so much fun today, digging into clarity, work and figuring out what your thing is, and really partnering with what God wants you to receive and hear today over what his plans are for you. I’ve prayed a lot over this, this workshop and this meeting today with you guys and over each and every one of you that are here with me, your God sent.
(02:15)
So whatever comes through today, just receive it. And I pray that you find it, that it finds your heart and it finds your spirit and your soul and that you are refreshed and whatever revelations come through for you today. And that I’m so excited that God has blessed us with this time. So, let’s go to it. Who is ready to learn about clarity? You’re like, I’m so here for it, Stef.
(04:14)
All right, guys, let’s do this. Welcome to day one of the workshop. So my first question is what did you want to be when you grew up? What did you guys want to be when you grew up? So, I’m going to tell you a funny story. When I was younger, maybe 7 to 10, I wanted to become an author and write a book. My mom found a piece of paper in my early thirties, and on it, it said, why do you want to be when you grow up? And I had written down an author, but I had spelled it wrong.
(05:32)
I thought that was so funny because God’s always got jokes. And he’s like, yeah, this, you know, Stef’s going to be an author, even though she can’t spell. I’m like, okay, I’m here for it, Lord. But anyways, your childhood often leaves clues of what your calling is. We’re going to talk about what a calling even means in a little bit here, but I want you guys to identify, what did you want to be when you grew up? We can see some of those maybe clues start to come through today.
(06:04)
All right, today, we’re going to learn why clarifying your calling is a must for ultimate traction in your life. We’re going to learn how I finally clarified my own calling and how God has used it to create a ripple of change. I’ll tell my story with you guys in a little bit as well, but like clarity was not overnight. Clarity is an evolution of growth, so, clarity comes through really messy, messy, messy action. It comes through fumbling your way forward. And, therefore, it comes through partnering with God and exploring the word and what he has in store for you.
(06:46)
So, clarity is not just something that’s going to come down like a thunderbolt and strike you and go here is the answer. Here is the answer that you’ve been looking at, praying for. It’s just not the way that it works, sadly. So we’re then going to talk about though. Well, if it’s, if it’s an evolution, if clarity is something that we have to work towards, then how do we begin this process?
(07:10)
It all starts, I believe, with a lot of inner exploration and removing all of the worldly thoughts and clutter that come in to our minds on a day-to-day basis and really getting absolute clarity over where to begin. We need a direction, right, we need a direction of where God wants us to go so that he can continue to foster that clarity. So today we’re going to be going through my four step formula for uncovering the foundations of your God crafted calling.
(07:47)
That’s right, God crafted. So, what are you guys going to walk away with? What you’re going to walk away with is an idea of what your calling might be and where to go from there, an invitation to clarify your calling. So let me talk about that for a second, because I know that people get weird and like, Aw, Stef’s going to sell something in here.
(08:20)
Absolutely, because some of you are going to be ready. Some of you are like, Oh my gosh, I’m ready to do this work. I’m ready to take this walk, and you’ll know if I’m your person or not. God will put that on your heart. And what I want to say to you guys is like, I don’t expect any of you to spend any money. I’m just here to bless you today. So if at the end of this workshop, you’re like that group coaching thing.
(08:42)
So, if that’s not for you right now, or it’s financially not in the cards or whatever. I’m so okay with that. And I want you to be okay with that. I want you to fully immerse yourself in this workshop with no expectation. I don’t have any expectations. I’m just like, okay, God, I’m here for it. I’m willing to be obedient and just show up today and give, okay. There will be an invitation to my group coaching program. You don’t have to take it. You’ll know, I promise you you will know if it’s for you. So I just wanted to let you guys know.
(09:13)
Next step, let’s get started. I want to first discuss this concept of like operating in your calling. So why are we often not operating in our calling? What I think is interesting is that most of the women that I work with, you know, the hundreds of coaching clients and the people that are in PPU and the women that go on to Podcast to Profit, until they get to the PPU stage, the podcasting stage, they’re not even operating in their calling.
(09:48)
They’re operating in what the world has said that they are okay. We are often operating in what we went to school for, because we didn’t really know what to, who knows what to pick when you’re 19? And you’re like, let me get into college. And I am forced to pick this, um, major and do this thing. I mean, you guys, it’s really hard to know what your thing is when you’re that age. So we pick something and then we’re like, well, I guess we’re stuck here.
(10:20)
Then the world tells us, you are only worth that degree. You can only do whatever it is that your parents said you should do. You are way too stable financially to leave that job and chase after some pipe dream, that doesn’t really make sense that you have no idea how it’s going to make you money. Let me tell you guys something, ladies, when you start to operate in your calling work, it often isn’t profitable. Like, when God said start a podcast and I went from network marketing, and I’m going to talk about my story in a sec.
(10:56)
But like when I went from thing to thing to thing, the calling was the most confusing piece of it all because I’m like, but God, how does that make money? And also, you know, sista’s got some bills up in here. And God’s like, daughter, trust me. You have to remember that money comes from God anyway. So when we say yes to that obedience of what he wants in our lives, he will provide. And He always does, because He is so good. He is so fruitful.
(11:22)
But this is why we often are not operating in our calling. How many of you are doing something right now that you do not think is your calling, the direction of your calling? I want to hear if you’re so willing, if you’re willing to be brave and you’re willing to say, um, that you’re unsure if you’re operating your calling, I want to hear that. So, let me share a verse with you guys that I think will really resonate with you “for I know the plans I have for you declares the Lord, plans to prosper you and not to harm you, plans to give you hope and a future.”
(12:00)
This is from Jeremiah 29:11. What I love so much about this verse is, that God’s plans for you then started before you were even here, right? His plans for you, you have been so beautifully and carefully made and orchestrated from birth with all of these. Interweavings of all the beautiful, incredible giftings that he has, that only he can give you, and they’re here right inside of your heart.
(12:31)
When we’re born, we’re destined for these gifts. The plans are already in place, the road and the bricks, they’re laid, but we get in the way. The world gets in the way other people’s thoughts and ideologies for your life and whatever else gets in the way. So, sometimes we lose track of what that calling might be. Actually, I think we all do. So the good news, the good news us that you’ve been led right here today to talk about this and to start to open the doors, to begin taking the steps towards the calling that God has for you.
(13:12)
And here’s what He promises us. Scripture is alive, so this is what God promises us, that He is not, he’s not going to harm us. He has plans to give us hope and a future, plans to prosper you. So when we begin walking in the plans he has for us, we’re not going to suffer. Yes, it’s hard, but we’re not going to suffer. You’re not going to never make money at your calling because when we’re doing the work that God has in store for us, we prosper.
(13:41)
I will share with you guys now what happened for me? So, As we set out to do the things right here on planet earth, we keep switching, we keep trying new things. We keep setting out to do something different because we have this feeling of unfulfillment. Do any of you have this like, underlying feeling that maybe something’s missing? Therefore, you’re a little bit unfulfilled. So you stop, and you’re like, I’ll leave the job.
(14:17)
I’ll go get a new job or I’ll go to corporate. Also, let me try this thing over here. Or maybe, you know, you start a different network marketing company, because it must be the company or it must be the thing. Like you’re constantly searching because it just doesn’t quite feel right. But instead of praying, we turn to, maybe I just need more money. I need a bigger salary or a change of pace. Also, I don’t like Felicia, you know, Felicia in the cubicle and 21, and like she’s got attitude.
(14:48)
You’re like, I gotta get out of here. This is toxic. Look, I have so been there. So going from corporate, I went from this small financial firm and I’m like, Ooh, I don’t like it here. I don’t like it here. It’s the people or these guys that run the office and they don’t value me. I worked so hard and they don’t see me. So I left and I went to a big corporation and in the big corporation, I worked my butt off and I climbed that corporate ladder.
(15:17)
I was really successful by all the worldly standards, and yet I still felt unfulfilled. So, I decided that, Oh, it must be the people who work here, it must be that, the line of work, it’s gotta be something something’s wrong with this picture. So I started to hate that job. Then the company shut down and I was like, okay, well what can I do from home?
(15:43)
Cause we were ready to have kids. So I got into network marketing and network marketing started to feel more, right? So here’s the cool thing. As you begin to, you know, walk in life and you start and you try and you do new things, it will leave clues until you get in the exact positioning that God has for you. You’re really open and you’re really surrendering to that. Well, I was not surrendering to any of that.
(16:09)
I was in full control at this point, late twenties, I got into network marketing, but it felt more in alignment. I loved leading women. And, I loved sales and marketing and online, and I loved all of that stuff. I was thriving in some of those areas that were eventually positioned for me in my calling work, but I didn’t know it. Here’s the crazy creepy little thing is that the enemy loves to use some of our giftings against us when we’re not operating in alignment with what God wants.
(16:41)
So the enemy kind of put more and more in front of me to allow success, to become an idol. And just all of the things you guys have heard my story, right? Like I allowed success and money and rank to become an idol in my life. And so it wrecked me because what does the enemy want? To steal, kill and destroy? And yes he does, and so, we cannot let him do it. No sir, not today, Satan.
(17:07)
So God stepped in, thank goodness. And my business crumbled. Now you might be thinking like, well, how is that a good thing? Your business crumbled? My business crumbled so that I would be at rock bottom so that I could find my worthiness and my purpose again, through him, which I did, which I started to journal over. What do you want me to be? Who do you want me to become, God? So, it was this moment of like pure surrender.
(17:35)
And so, I was in church one day and the worship music was just coming through and I had this moment of pure surrender. And at that moment, Holy Spirit just fully washed through. It was like I was completely baptized in the spirit. So, at that moment I decided there must be a different and a new calling on my life. I didn’t know what it was, but I said, I’m here for it.
(17:57)
God use me, use my voice, use my feet, use my heart, use my spirit. I’m here for you. I want to partner with you and whatever it is that you have for me. So, I was willing, that was the very first step was I was willing to walk in what God had for me. So I begin to feel this sense of fulfillment, which is so interesting because I wasn’t making any money. None, let’s get that straight.
(18:25)
If you guys have heard my story, you know, there was a point where I had to borrow money from my son Miles’ savings account to pay the bills. We sold my husband’s Harley Davidson at one point. And so it was rough, it was a rough year. Yes, that was my Brittany Spears yea if you guys have heard me say that, you know where she shaved her head and she, she hits the car with the bat and she’s like losing it. So, that was my year.
(18:47)
But at the same time, when everything seems to be falling apart, God’s restoring me. And He’s beginning to lay the foundations for where I’m sitting right now. Now, why am I sharing all of this with you? I am sharing this with you because when we’re operating in our calling, it doesn’t always feel good. So, let me share one of the verses that God showed me for my year.
(19:14)
God’s got jokes, you know what I’m saying? It’s Hebrews 12:11, “All discipline for the moment seems not to be joyful, but sorrowful yet to those who have been trained by it afterwards, it yields the peaceful fruit of righteousness.” So I was being disciplined. God is so good. I had to be disciplined in order to be willing to steward what he had for me in order for me to be willing to steward all of you, the clients that he’s given me, the provision and the favor that he’s given me.
(19:48)
I wouldn’t have been able to steward that for kingdom good three and a half years ago, four years ago, five years ago, whatever that was. I wasn’t ready. So sometimes as you’re being prepared for your calling to break free and for you to have like, Oh, that’s what it is. I see it, I feel it, and so I’m going to operate in it. There’s some discipline that has to take place.
(20:13)
So I’m sharing that with you guys because my road to clarity was not overnight, and yours will not be either, but I hope that today we can begin this journey together. How do you feel? How do you feel about what your currently doing? Do you feel like you’re in alignment with your God-led God crafted calling? Does it feel God-centered?
(20:55)
Let me tell you, keep digging into it. Don’t give up on what you’re discovering. I was telling my friend Tracy Wren, I was telling her this morning, I’m like, girl, it’s like, we’re playing a God version of clue. You know? It’s like, I’m playing this God version of clue. And God’s like, it’s so fun. It’s like, here’s the envelope and here’s your little, the little wrench.
(21:51)
And here’s the little thing. And like, but instead of like discovering who did the murder, you’re discovering like your greatest calling, like your heavenly book that he has for you. You’re like, I’m getting there, I’m getting there. I’m getting there. So like keep digging into that. It’s so fun. Let’s dig into some tactical. So now I’ve really talked to you guys a lot about like what clarity is.
(22:13)
And I think I’ve probably, I think that you guys believe me that, um, you have a calling, right? You believe that you have one, and then I’ve talked to you guys about the fact that it is not overnight, that you’re going to have an evolution of seeking. So I think you’re with me, you’ve kind of heard my story and how it ultimately led me to here, but it was very messy, muddled.
(22:35)
Until I surrendered in it, I wasn’t ready. I wasn’t disciplined and obedient enough to receive that divine intervention of what it was. Now it’s becoming, even now, it’s still becoming more. There’s more and there’s more and there’s more of what God wants for us. And so it’s so fun as we start to dig into all of that. But let me tell you what the secret is. Okay? The secret, the absolute secret to peacefulness in your life, to prosperity, and to purpose is beginning to walk towards and seek after your calling.
(23:12)
That’s what it is. The reason I was unfulfilled in all the other things that I have been doing in my life prior to literally being a clarity coach. So fun. Again, God’s got jokes, and I’m helping you guys use your voice using podcasting and then creating passive strategies with you guys that serve the world and create impact, is that it wasn’t in my calling. It wasn’t it.
(23:34)
And so it was, God was like, not quite, Daughter, not quite, Daughter. You’re getting closer. Almost their, Daughter. Yeah. Yeah. Trust me. Trust me. The money’s not here. Do you trust me yet? Do you trust me yet? I just got a new necklace and it’s a mustard seed, right? Because we have to have faith, just faith. The size of a mustard seed will explode your entire life. We have to get out of the way. We have to uncover and clarify your calling.
(24:01)
We’re going to start doing that right here. Right now. Who’s here for it. We are not going to worry about money. I want you guys for me today. Just today. Put the money aside. Don’t worry about that. God made money. He’s going to take care of you, boo. Okay. God made money. He’s going to take care of you. It’s just a resource. I have a money episode coming up this week. You’re going to love it. You’re going to love it.
(24:24)
We’re not going to worry about the newest, best, coolest thing. Okay? No, we’re not. We’re going to lay that aside. We’re not going to worry about what Suzy or Felicia or whoever is doing because her calling is different than your calling. Here’s another thing. Even if you’re calling is similar to someone else’s right, like I have clients and friends who operate in a very similar calling space as me.
(24:52)
We’re still different. We are still different. There is enough to go around. God did not anoint you with your thing so that you can worry that you’re not equipped or that somebody else is doing the same thing as you. So what, so what if you’re fully in with what he wants for you, the way he wants for you, he’ll deliver it through you. Boom. And you don’t have to worry about anything else. We receive it.
(25:23)
So let’s begin doing some soul searching. I want you guys to understand something. God does not make extras. This is a fact, sisters. If we can accept that fact, it means that we need to accept responsibility for what we’re meant to do in the world. So I’m gonna get a little bit tough love with you real quick. We each have gifts, talents, abilities, perspective, and experiences that no one else shares. Of the billions and billions and billions of people on planet earth, no one shares the exact same story that you share.
(26:03)
Some of you have walked through pain, hardship, trauma, bankruptcy, divorce, abuse, pain, worldly pain. But let me tell you that God wastes nothing. He wants you to use the things that you have been through to bless others. And I just want you to know that you are equipped. You have whatever it takes, the bravery. You have the armor of God protecting you as you step up to making those things that you have walked through, transform from a test into a testimony.
(26:47)
I want you to know that it’s your responsibility to step up into the call, period. It’s your responsibility. You have to do it when it feels too vulnerable. Welcome to the vulnerability hangover. Y’all are about to have that for the rest of your life. Once you start operating in your call because it’s not comfy, okay? You’re going to have to lay down the fear of man and switch it out for the fear of God. Instead, we’re going to stop worrying about what other people think of us right here. Right now. We proclaim it.
(27:24)
We’re not here for that. We are going to have to accept that it’s foggy. You’re not going to know where you’re going. You’re not going to know the end result. Okay, Stef, but if I start operating in my calling and you help me figure it out, what does it mean? Like how, how much money will I make? What will I do with it? What will my course be? I don’t know, girl. I don’t know, but God knows. He wants you to step out in faith.
(27:55)
A faith you don’t understand, a faith unseen. That’s what it takes for him to begin to work through you. Let’s begin talking about uncovering the journey, uncovering the first step to this marathon that you’re about to embark on, which is clarity. It’s not going to be overnight. No one at the end of this workshop is going to tell me I know exactly what I was created for. I can see the end result.
(28:29)
I know where I’m going with 100% surety because we are not God, I am not God. I am literally just a vessel here today, going God, what do you want me to say? That’s it. So what I’m here to tell you guys though, is that we can begin to uncover the clues that God has left each of you inside of your walk so far here on earth. We can begin because once we begin and we begin to see a semblance of what this picture could be, we begin to get some words and revelation, some ideas.
(28:56)
Then we can take that and we can make it tactical and we can take action on it. So what we’re going to start with is skills versus passions. This is step one of the four tier situation. So from birth, you have had a unique blend of skills and passions. They have grown and evolved over time, but they are usually inherent to who you are and the way that God wired you.
(29:22)
Come with me on this visualization real quick, okay. You are 10, and you are in a school play. There’s the play at your school. You’ve got this stage. You guys are doing the play. Like, I don’t know the three little pigs. We don’t do that when we’re 10, but anyway, have fun. What are you doing? What are you you doing on that stage? Did you, did you help write the play with your teacher?
(29:52)
Are you the person behind the scenes doing the lighting? Front and center? Are you the big, bad wolf? Cause you like, you love acting. You love being up on stage. Are you thinking incorrect? Are you the tree? But you’re like good job, Joe. Way to go. Like, who are you? Are you in the audience? Taking notes? Are you writing an article on how this play is going down right now? Now what are you doing?
(30:17)
Because from birth the inherent skills of who you are, are already there, the passions are already being cultivated. They’re already being called. They’re already there. So for me, I was for sure the Wolf, you know, I’m like, I’m up on the stage. I’m learning teach. I’m like learning the lines. I love to perform. I’m encouraging people. I’m like, I’m like, Oh my gosh, Mary, you forgot your lines. You forgot your line. Huff, Huff puff.
(30:46)
I’m like making sure that everybody’s got this. I’ve always been that person, a leader. I’ve always been someone that God has used my voice. Now I didn’t understand it until for 30 years, 32, whatever it took, but it was always being cultivated. So you guys, what were you doing when you were on that stage? Here’s what I want you guys to do. I want you to write a list for me. And this is part one of your homework for this, for today, for today’s workshop. I want you to do some discovery work with me.
(31:29)
It’s time to get your limiting beliefs out of your head and to pave the way to true clarity. So what we’re going to start with and you guys may be like, well, I’ve done this before, but you haven’t done this by partnering with what God wants for you by really digging deeper into what you’ve always had. The foundations of who you’ve always been. Here’s what I want you to do. I want you to list three to five passions you have on the left side of a piece of paper.
(32:01)
Now what are passions? Passions are the things that light you up. They’ve always lit you up. They’ve always lit you up. Examples. Like you’ve always loved cooking and food and serving and having people over and community. Like you love that stuff. Maybe you love biohacking and health and figuring out the science of the body or the mind like that would be a passion.
(32:28)
Maybe you’re passionate about Jesus. And that’s actually a full-on passion, learning scripture, understanding the heavenly realms and what he has for you in spiritual giftings. And like you love to decipher scripture. Is that a passion of yours is your family a passion? What are your passions? You all know, you know, in your heart. I want you to just pray with me real quick.
(32:51)
Let’s just pray that God delivers you guys. Some, some clarity right here in this space, over passions and skills. We’re going to let me tell you what skills are. And then we’ll say a quick prayer that he will deliver you. Some insight skills, skills in contrast to passions. Are your, tacticals, your tangible things like speaking. I love to speak. It’s so funny though because when I was getting prepared and I would begin speaking, the enemy was trying to keep me from that gifting.
(33:20)
He would, he would cover me in fear and attack me. And I would deal with spiritual warfare over, over public speaking. And I had to, I had to push through that because it was always something was there for me, but it was the fear. It was the fear and fear is not from God. Right? We know that fear does not come from God. Fear comes from the enemy. So if there’s any fears around your skills, we’re going to wash that out of here. We’re gonna wash that out girl. So let’s talk about some examples of skills. It could be writing. It could be speaking.
(33:52)
It could be teaching, leading. Skills could be mentorship skills could be any other skill, like tactical thing. Think about what you do, what your jobs typically entail. That you’re really, really, it’s easy for you. And here’s the piece that gets hard. It’s easy for you. So you’re like, is that really a skill? Is this really a passion? Yes. It really is. Just because something is easy for you does not mean it’s easy for other people. Speaking is easy for me. That’s why I know it’s a spiritual gift that God has given me because it’s not me. It’s not me.
(34:27)
I want to be able to do these things on my own. I have to partner with the strength. So let’s say a quick prayer that you get some delivery right now of your passions and your skills. God, I just pray that these women would receive a download from you from Holy spirit of what their passions and skills are that have always been there for them from birth that you just planted in their hearts and minds right now.
(34:49)
Allow it to freely flow from their mind to their heart, through their pen, onto the paper, without any worry, without any distraction, without any, anyone, any thought, any fear, any judgment, nothing comes through for them except the pure passion and the pure skills that you have for them that will lead them to clues over what their spiritual giftings and their callings are.
(35:10)
I just pray that you would anoint their pins in Jesus’ name. Amen. Okay, perfect. So I want you guys to work on that and that’s going to be part one of your homework. Anybody feeling stuck? You may not really have been able to dig into that yet. And you’re going to do it in a little bit, but let me just tell you that you may be feeling a little bit stuck. So if it is, let me explain to you.
(35:34)
If you are, it’s okay. It’s okay. This takes a lot of practice to really open up to what God has in store for you. So here’s the truth. If we are going to get unstuck, we have to be willing to look at ourselves from almost like an outside perspective. You’re not allowed to judge you. If you were meeting with your sister, let’s say that you guys have a sister and you’re sitting down to coffee and your sister is like, Oh, like, what am I good at, Stef?
(36:06)
Like, I feel like I’m not really good at anything. I feel like I’m just struggling, man. Like what, what do I, I’m not good at this. I’m not good at that. No one would buy this. And you’re looking at her like scene. You can like see the gifts that she has. They’re like obvious to you. And they’re right here for her. And yet she’s not willing to accept them. She’s like, no, no, no. That’s not for me. No, no, no. Like, I don’t think I’m qualified for that. I don’t think I can.
(36:35)
And you’re going, girl, look at your gifting. Step up into your worthiness. Step up into what your giftings are. Like claim them. Yes, you have the right to do the work and the things that aren’t even yours. They’re from God. So sometimes you have to look at yourself from an outside perspective. I know sometimes that’s hard. So we’re going to talk about the three Ps in just a second.
(37:02)
Now, if you’re afraid to look at yourself in the mirror, you have to push through that fear. You have to really tap into that inner confidence so that you can find those gifts because you are destined to be a ripple, right? You are destined. Here’s the thing. You can’t tell yourself that lie, that somebody is already doing this, or somebody is already doing that. That doesn’t belong here.
(37:25)
This work that we are doing right now is just for you. It’s just for you. It doesn’t matter what comes through. It doesn’t matter. Don’t worry about the how. Well, how does that become a business? We’re not doing that right now. We’re just seeing what God has for you. What comes through on the pen? You’re messy. You’re imperfect. I’m messy, imperfect and weird. You’re weird. You’re awkward. Whatever you are. That’s the way God made us all. We need to just accept all of our different, the different pieces of who we are and know that that’s on purpose. On purpose with a purpose.
(38:05)
Woo. Okay. Are you guys having fun? Okay. If you’re getting stuck three P’s that you can try. Number one. Pause. I want you guys, if you’re getting stuck to just get off social media for a day. Yes, you can. Yes, you can. I want you to clear your calendar for a day, a couple of hours. I want you to protect your time so that you can really meditate on what God has in store for you on God’s word. Which then means pray. What do you do with that free time? You’ve just opened up. Pray. We look to the world for our answers, right?
(38:47)
Well, what is, what is Bob doing? I wrote down that I’m so good at memory documenting. Okay. Well, if I’m so great at that thing, let’s go see what everyone else is doing in that space. That’s exactly what the enemy wants you to do, but you don’t need to do what other people are doing in that space, because you’re going to do it in your own space, in your own way, and God will deliver it to you.
(39:12)
You don’t have to worry about the how. Isn’t that refreshing? Did you guys hear me? You don’t have to worry about the, how you don’t have to know the way you just say yes, I accept it. I receive it. Show me and you believe, and you have trust that he’s going to give you the steps. So you got to pray. You have to ask God for his guidance. Pray over the words that come through on your passions and your skillsets.
(39:38)
Ask him to give you more, ask him to lead you to scripture. That will help you see more clearly. Ask him to bless the new direction, the new clarity that he’s gifted you. Okay. And then finally, if you’re still stuck, poll. I want you to poll the people that know you the best that are maybe some spiritual mentors in your life. Maybe some positive influences that know you the best. Maybe a teacher, a friend, maybe your spouse and ask them.
(40:05)
Hey, this is a super weird question, but Stef’s making me do it. What do you think I’m good at, what do you think is natural for me? What are my qualities or what shines through, when, what do you see that shines through from me? And like, can you write them down? I don’t need you to tell me. Cause I feel a little weird, a little awkward. Just write them down and then I’ll go away with your paper. You know?
(40:27)
If any of you feel weird about that, it’s okay. Because a lot often people can see the gifts in you before you can see the gifts in you. My friend, one of my best friends, Stephanie Asher, one day we were doing a kind of a off the books, coaching session. Cause she’s my best friend. I was helping her uncover her thing. She walked has walked through decades of sexual trauma and she was trying to figure out what her thing is.
(40:53)
I’m like, Oh my gosh, like you’re supposed to empower these women through self-love to, you know, battle the sexual trauma that they have faced or the different traumas in their life and find the self worthiness. Oh my gosh, your Self Love with Stephanie. And we came up with like all these things. It was like downloads. I was telling her, She was like, huh, you’re a clarity coach. I was like, Oh! There’s a word for what I am. It was so funny because I was already operating in it, but I didn’t have a name for it. I didn’t know what it was, but she knew what it was.
(41:22)
So sometimes that will happen. Now, next we’re going to move to defining your brand. So once you have some ideas of your passions and your skills, you to find common denominators and a theme to your niche. So sometimes we’re looking at this list and we’re like, Oh man, Stef. Like my passions are over here. Like coffee. Am I just going to say myself, coffee and Jesus and online marketing and empowering women.
(41:48)
But then my skills are over here and they’re cooking or they’re speaking or they’re writing. How do these things go together? I don’t get it again. Not your thing to worry about. That’s one of the gifts I have is bringing all the little pieces together and helping you come up with a common denominator to the calling, which then becomes the brand. Okay. So here’s step two.
(42:15)
What you’re going to do is you are going to take the pieces from your step one brain dump. Okay. Brain dump. That’s for my friend, Chels. Love that. Love that phrase because it’s so awkward. Passions and skills. All right. And then you are going to see if we can put them together into something that is cohesive. So in this bucket, when we start to do the clarity work, the first place I like to go is not actually about me. Well, what’s my common denominator. What’s my brand, my thing, my tagline, my sentence.
(42:46)
No the first place I like to go is who’s my person? Who is my person? How can I help my person with these passions and these skills? Even when none of it makes sense yet that will begin to put the puzzle pieces together because you’re now not making it about you. You’re making it about your person. You guys know my person’s name is Lola, right? My person’s name is Lola. You are all Lola’s every single one of you are Lola’s. I had somebody the other day email me and she was like, hi, I’m new on your email list. My name’s not Lola.
(43:22)
Oh girl. Welcome to the party. Yes, it is. Your name is Lola. Lola is my avatar. Right? You guys have heard me talk about my avatar. Who is your person? Let’s talk about this. We have to know who you can serve with your passions. I don’t want you to worry about how I just want you guys to think about what have I already done in these little passion buckets and in the skill bucket that can help someone else? That’s it. We’re going to keep it very high level. Very, very, very high level.
(43:48)
We’re going to start with this question. And this is part two of your homework. Who am I serving? And you may not be serving anybody yet, but just think about who could you serve? Who can you serve? Like for example, when I think of my Lola, I think, okay. Lola is struggling with what her calling is. She doesn’t understand what she’s meant to do. She’s so clouded in her brain. She can’t seem to get the clarity of where to go.
(44:15)
She’s trying all the wrong things because she’s searching after the wrong answers, money, more recognition. She’s moving before she brings God into the equation. She doesn’t understand it. Anything to do with online marketing. She’s super afraid of judgment. She’s comparing herself to everybody. She never gets off social media. She’s drowning in mom guilt. Should I keep going? Does that resonate with any of you? Probably.
(44:40)
Now some of you have done a lot of work and you are moving from step one of where Lola begins, which is great because Lola is an evolution, right? She’s moving, but that’s where you are when you start. Those were the problems that you guys have or you had. So then how can I solve those problems? Even if I didn’t know what I was, even if I didn’t have a title or a tagline or a brand, I could start with, okay, I can just help her dig into what she might want to do. I can ask exploratory questions.
(45:10)
I can teach her about prayer and asking God to partner with her in her clarity work we can go through comparisonitis. Also, I can talk to her about why we have to lay down social media. I can encourage her to not allow social, to become an idol. I can teach her some basics of time-blocking or productivity. These are simple, easy solutions that I can already do. Even when I don’t have absolute clarity, I can begin to make an impact, even when I’m not clear.
(45:38)
Does that make sense? Are you guys with me? Okay, so this is part two of your homework that I want you to work on. So now what we’re going to do is we have to put the whole package together. This is just for fun. Obviously. I don’t expect you guys to have absolute clarity right now. I just want you to walk on this journey with me and act as if we’re just going to, to begin to dream and to see what comes through and know that again, it’s an evolution, but we can start from somewhere. Okay?
(46:06)
So the other piece is where we go from the avatar is then figuring out what are the pillars of the brand. What are the different categories that we would use to solve our Lola’s problems. We then would go into the pain points and the triggers that she faces, which basically gives us our SEO. It gives us our keywords that we would use in titles of our podcasts or our blogs or whatever your thing is going to be.
(46:33)
Then we back all the way up into title and tagline. It’s simply that it’s simply that. Now is it always going to be a hundred percent? No, no way. When I started this online work and I just started serving Lola, I didn’t have the Mompreneur Mastermind. I didn’t have an LLC. My website was a hot mess. I had lives on Facebook. I was super awkward. Please enjoy please. It’s right here in this group.
(46:57)
If you guys go all the way back to 2016, you will laugh so hard. Great. Go to my YouTube as well, go to YouTube and scroll all the way back and be like, Oh, okay. Okay. Stef. Yeah, it’s bad. But you know what it, what it did, it gave me confidence. It gave me clarity. It led me to you. God continued to open doors, send me clients bring me provision. He’s like the flood Gates burst open once I just started operating in the first couple of couple spheres, which was my avatar and what I thought I should start with.
(47:35)
What ideas are coming through for you? Are there some downloads that you guys have received? What are you thinking? And even if you had a direction, like what ideas are coming through, what pain points are you thinking about for your person? What do you think their number one problem is drop it in the chat. Here’s your homework for today. And then I’m gonna talk to you guys about clarify your calling group coaching program.
(48:14)
Here’s your homework. What I want you guys to do is I want you to answer the things that we did today. I want you to share them in the group. Now what I want you guys to do, number one is I want you to list your passions and your skills. That’s your part one part two. I want you to list out the three questions we had for your avatar. Which was, who is it? What are their pain points? How can you start to solve their problems?
(48:55)
Then finally, I just want you to journal over why you want to uncover your God led calling. I want you to cast some vision. If you were operating in your God led call, what would it feel like? What would be different inside of you? What do you think? How would your life be different? I want you to just visualize, because when we craft visions, they can become a reality. We can begin to walk in the vision.
(49:21)
So those are your three steps to your homework. Post them in the group. Cause tomorrow is training. We are going to go next level. We are going to talk about what we do when we begin to get clarity, how to take action on clarity and how I have done this so that my clarity has created a very profitable business without spending a ton of time without having to do all the new, cool, shiny things. I want you guys to understand the big picture vision of where I want you to go.
(49:57)
I’m going to invite all of you to take a walk with me over six months, truly six months to go from idea ish, to like my exact business model, because it’s amazing. It’s God led and it’s amazing. It’s amazing. You guys, I have an 85% profit margin and that’s not me. God did that, but he also showed me how I got there, because I want to show you guys how you get there, but you do it in your purpose.
(50:27)
It’s not going to feel like work. It’s going to feel amazing. So I have three, three gifts for you guys. For those of you who want to go from called to chosen, you’re like, I’m here for this. Like, I’m ready. I need to go, to go fully in. I need to have an immersion experience in uncovering my calling. This is for me and Holy Spirit’s telling me Stef’s my person. You’ll know. I promise you you’ll know if this is for you, but at least listen, because you may know somebody that needs this.
(50:55)
The first one is for my clarity seeking sisters. How many of you are like, I am still looking for clarity? This is definitely where I am. I need to dig deeper into like, what is my thing? And my four tiers of brand creation and have that really, that really clear plan of where to go. I need to find out what my thing is, extreme focus so that I can begin walking in it. I am doing clarify your calling. Because God asked me to create an affordable solution where I could serve more people in getting clarity. It’s amazing. I’m so excited for it.
(52:35)
So Isaiah 30:21 says, “This is the way, walk in it.” Yes. We may not have the ultimate destination. We won’t have clarity over like the ultimate destination, but we’re going to learn what is your way so that you begin to walk in it. That’s what this 30 days is all about is getting you through the four tiers of brand creation. So if you’ve been struggling with starting from scratch on your own, and you just can’t seem to get there, okay, this is the answer for you.
(53:28)
We’re going to be supporting, encouraging and pushing you to show up for your dreams. Here’s the link. Clarifyyourcalling.gr8.com. If it’s on your heart, get it. So let me talk to you guys. Two verses that really. I think I just want to share with you right now “for the gifts and the calling of God are irrevocable for, he does not withdraw what he has given, nor does he change his mind about those whom he gives his grace or to whom he sends his call.” Romans 11:29.
(53:58)
The gifts are irrevocable. They’re already here. Do you want them, are you ready? Are you ready? Willing to see what they are with open eyes and receive the gifts. So you can begin to operate in them, me doing this right now with you guys. This does not feel like work. It’s so much fun. It’s so authentic to who I am. I love it with every single ounce of my being. I’ve never felt that way about anything I did in the past, because I wasn’t operating in the right purpose.
(54:30)
I want you to understand that it’s there for you, but you have to say yes to it. You have to say yes to it. And then you have to be willing to know the tacticals of how to get there. That’s the part I bring to the table. I can bring the tacticals to the table to help you uncover what the thing are. So we can put them together in a beautiful little package for you to begin doing the work.
(54:54)
Next one. “And we know with great confidence that God who is deeply concerned about us, causes all things to work together as a plan for good, for those who love God to those who are called according to his plan and purpose.” You’re called, you’re called. This is Romans 8:28. You’re called to work together for his good. I believe that you’re not sitting here with me on accident.
(55:22)
I believe that you’re here with me on purpose because we have to uncover it for your common denominator. So if 2021 is yours year, you’re like, yes, I’m doing, I’m figuring out my thing once and for all, I invite you. Here’s the link, clarifyyourcalling.gr8.com. I’m going to give you a lot of work to really go deep. We’re going to go through passion, crafter, the skill finder process. We’re going to uncover your core common denominator.
(56:41)
We’re going to then clarify the call. So we’ve got to put all the little pieces together. We’re going to do avatar creation and figure out that avatar’s pain points triggers the solutions and the keywords of how we solve their problems. We’re going through messaging so that I can explain to you how you speak to your person. How do you speak to your Lola? Oh my goodness.
(57:02)
This is a skill that you can learn so that you can generate more trust. We’re then going to go into your tagline and your title of your brand. Yes we are. Oh my gosh. So you ready? Let’s go, girl, let’s do it. I want you to finally uncover your calling, get rid of this overwhelm, wondering, wishing, wishing, wanting, focusing on what everyone else is doing and begin to walking in his plans for your life. This is for you. Trust me.
(57:50)
Let me be your mentor and we’ll partner with God in whatever he has for you. That clarity. I’m so excited. So what part of the clarify your calling program sounds the most exciting to you guys? What is the one piece you’re like, Oh my gosh, I can’t wait for that part. Then finally, um, the curriculum, and then I’m going to give you the two other gifts that we’re going to be, uh, finding out about tomorrow. So stay with me because if you’re like, I kind of have clarity already. I have something for you too.
(58:21)
Here’s the curriculum week one, we’re going through passions and skill mapping, week two, avatar and pain points, week three, brand pillars, tagline and title. Week four service content mapping and the audience builder action plan. We’ll just have to see what God wants to do. So tomorrow, two more gifts to be revealed for those of you who have gotten clarity and you are ready for next steps, join me tomorrow.
(59:25)
We’re going to be digging into exciting ways to further your brand and purpose. After you begin to get semblance on your clarity, we’re going to be going through how you build trust, how you grow an audience, and then how you add monetization strategies. This is something I call my three tier passive business blueprint. So that’s what we’re going to learn tomorrow is the three tier passive business blueprint.
(59:45)
Now, if any of you are on step two, which is podcasting, that you absolutely must be here tomorrow. If any of you are on step three, ready to create your passive thing with whatever your clarity is, you must be here tomorrow. And all of you that have been on this walk with me this morning about uncovering a little bit, a little bit of semblance over your clarity picture.
(01:00:08)
You have to be here tomorrow because what I’m going to, what I’m going to reveal to you guys is a six month plan of how you can have my exact business model. You guys want to know what my business model is? Just as the teaser, and then I’ll let you go? My business model is courses, which is 50 to 60% of my revenue. Coaching, which in the past has been a lot. We’re phasing that back this year and then this mastermind Podcast to Profit.
(01:00:40)
I show up on social maybe an hour a day. But I don’t get on on the weekends. I don’t have tick tock or have Twitter. I don’t really care to because I show up on Instagram stories because I like it kind of, kind of. Facebook groups is where I host my stuff. I have four people helping me on my team and I work 27 hours a week give or take a little, 27 hours.
(01:01:05)
What, and y’all God has given me provision and favor. That is beyond anything I’ve ever had in mind for my own life. God-sized dream, not Stefanie-sized dreams because he knows that I’m in a spiritual maturity to steward it well to tithe then to do goodness, to do good with it. I have no attachment to it, which is so great. It’s like God finally showed, showed me that money is just a means of exchange.
(01:01:33)
It was like, I want to give you guys that business model who wants it, who wants it? I’m going to show you the way. So if you feel led to allow me to allow me to trust me, to help mentor you in this process, this is step one. It’s clarify your calling. Okay. Trust me on that. This is step one. So clarifyyourcalling.gr8.com.
(01:01:56)
Now that is the end of today’s training. So, I’m just going to say a quick prayer over you guys and let you go. And we’re going to talk about all of that cool stuff that we’re learning tomorrow. By the way, please don’t forget to do your homework posted in the group and tag your mentor in your homework.
So that they can help you. And then, and then, um, if you haven’t started the challenge to get points towards the scholarship, go to the Guides in the group and download all of that information for the pre-workshop challenge. Okay?
(01:02:56)
Father, I pray over each and every woman who is in this group workshop with me right now, I just pray that you would bless them with a new sense of purpose that you would open their hearts, eyes and minds to something bigger, something more audacious than they’ve ever been willing to see before, that you would just transform the direction.
(01:03:18)
If it’s not your direction, that you would open doors for them that are unseen and shut doors that are not for them, that you would help guide them in walking towards the path, the purpose that only you have for them, the plans that have been planted and predestined for them since birth, I pray that you would just anoint them with this purpose.
(01:03:37)
Give them the clarity, allow that vision to flow from their hearts, to their minds, through their pen, onto the paper so that they can see what you have in store for them. We trust you and love you. We have such faith in you, right? Jesus’ name. Amen. I’ll see you guys back tomorrow.
PART 2 EPISODE TRANSCRIPTION:
(00:01)
Now that some direction has been laid and you have some semblance of focus over, what’s my thing. How do I begin walking in it? We’re talking today about how to begin operating in that direction. Like, what do you actually do? What are the steps that you take to begin to model my exact business? Okay. What I want for you is to have the same type of revenue stream that I have from your purpose work, because then it doesn’t feel like work. It’s so much fun and fulfilling. So, I would love for all of you to have that.
(00:36)
Then we’re going to be going through my three tier passive income business model, because I think it’s super fun to learn clarity work and that’s great, but it’s going to motivate you even more to get to the root of your clarity and your purpose. When you can see the big picture, when you know where you’re going, you can create those visions inside of your mind and heart to begin to go forward and go after it with that fearless audacity. Okay. So that’s what we’re going to be learning today. This is us really getting clear, finding focus and then exploding with intentional action in 2021. I’m so here for that. Okay.
(01:42)
So let’s dig into this. What was your biggest breakthrough yesterday? What happened for you guys? As you sat with me, as you just soaked in the training, as we talked about those, was there a scripture that resonated with you? I know that Joelle Suess said that the Scripture where we talked about the plans from Jeremiah, the plans that God has for you really resonated with her, and God was speaking to her through that verse. So, what else resonated with you guys from yesterday’s training?
(02:17)
Today we’re learning, like I already mentioned once you begin getting that clarity, what the big picture vision will be, how to take action and how that action is going to then speed up the process. And then what action to actually take, like, what do we need to do? I think that is, for me, one of the biggest pieces of clarity is that it doesn’t come from knowing, like you’re not going to just know what you’re supposed to do.
(02:45)
You’re going to have to take messy action and take the steps without it being fully clear. And when you take the steps, then the pieces of the puzzle start to be revealed to you. So, I think of it almost like I’m being challenged and tested. See if I actually trust that God’s got this, do I actually trust His process for me, the unveiling that He has in store. And that’s why we have to take action in order to receive those downloads of what He wants us to do and what that clarity might look like as the pieces of the onion begin to be pealed.
(03:19)
So you can get to the root of who you are and what you’ve been called to do from before birth. It’s so crazy. It’s so cool. God is so good, but we have to take action. And, I think one of the most elusive pieces of this whole thing is like great Stef, but take action doing what? I’m over here like what’s a girl supposed to do? Like, I don’t even know should I just post randomly on Instagram? Or post random things on Facebook. Should I go live or do YouTube videos? Like, I don’t even have a title for myself, so should I start a podcast? I have no clarity.
(03:52)
Look I am today going to talk you through exactly what you should do, no matter where you are in the clarity process, because there’s different pieces of this journey. There are some of you who are like, I’m here, starting from scratch. I don’t even know what am I doing? And then there’s some of you who are like, Oh, I have some semblance of clarity. I have a direction, but I don’t have words that maybe describe it. I don’t have a title or tagline.
(04:18)
Then there are those of you who have some, have the clarity and you don’t know what to do with it. Like, I know what I’m called to do, but what do I do? So anyway, regardless, we’re going to be going through all of that today so you can be fully equipped and taking action. Now you’re also going to walk away with, from today, my three step formula for transforming your calling from an idea, or maybe even a feeling into an authentic evergreen, mostly passive business. So crazy.
(04:48)
So, I’m going to be talking to you guys a lot about my business model today and revealing to you what that looks like and talking about money can be a weird thing, talking about profit and stuff like that for some people. But I don’t think so. I don’t think that money needs to be weird. And I actually think that we should normalize the blessings that God is gifting us as kingdom entrepreneurs, whether those blessings are financial, whether those blessings are opportunity, whether those blessings are clients that He brings us or mentors that He brings us or friendships that He brings us.
(05:17)
So, I was sitting yesterday. I was taking a bath last night and it had been a really long day, because I did this, which is like such a high level of energy. I had two clients, I was playing with the kids and like just all the things and I’m taking a bath and I’m just, oh my gosh, all of the glorious favor that God has gifted me like in the past year, three years. But, even more so in the past year, like friendships that are God sent and mentors that are God sent and allowing me to see the Bible in a new way, letting those words come to life, become a living word for allowing me to deepen my spiritual growth.
(05:59)
It’s not always financial. And I think that we should talk about favor and provision as entrepreneurs more openly. Everyone else is talking about it, but we’re over here, like, but I’m a Christian. So should I? So we’re going to get away from that today. And we’re going to talk about possibility because I believe that when you begin walking in the calling that God has for you, He has provisioned favor glory in store for you. And he just wants you to trust Him for long enough for Him to gift it to you so that you can then begin making an impact, doing the things that light you up.
(06:37)
He has sent me the clients, like all of you that are on here right now, who are clients of mine? You are God sent. I didn’t come after you. I didn’t do paid advertising to get you, nothing but podcast. And you’re over here, like Stef’s my person, yes, because God planted that for you. And then He brought you to me so that I could help you on that journey. There are relationships that God is orchestrating and we have to trust in it. All that to say, we’re going to talk about some money today. Who’s here to talk about money today. Who’s like, yes, tell me all the things.
(07:14)
All right, what are you gonna walk away with? So you are going to walk away with a plan for taking your clarity baseline and moving it across my three step passive business builder blueprint. Say that three times fast. You guys know, I love my B’, right? My three-step passive business builder blueprint. That is basically six to 12 months to having my exact business model. I didn’t say my income level. or my exact profit. And, I didn’t say my exact profit margin, but I said my business model.
(07:48)
And here’s what I know for sure. When you have my business model, it is so scalable. It is so fun and so easy. It allows you to show up one to many instead of one-to-one and it allows you to live your life. Plus, it allows you to spend time with your kids, to spend time with your spouse, to lay down, work on the weekends, to get off and cook dinner for your family every night if that’s what you want. Those are the things that I want. It allows me to work less than 30, sometimes 40 hours a week if I’m doing launches or things like this. But typically like when everything’s just normal, 30 hours a week.
(08:35)
And you guys, God has blessed me with more income in this last 12 months than I’ve ever had in my entire life. An amount that was never even on a vision board, because I was like that ain’t for me, I don’t even know, like what? He’s got jokes, right? He’s like, Oh, your dream is so cute. But actually my dream is bigger for you. Okay? Yes. Thank you, Lord. Like I’m so here for that, whatever He wants to do, but it was because when we get that clarity, we’re tested to see if we’re going to take action. We’re going to be obedient to have that discipline.
(09:10)
You know, like I told you guys yesterday in that verse from Hebrews 12:11, all discipline for the moment seems not to be joyful, but sorrowful yet to those who have been trained by it afterwards, it yields the peaceful fruit of righteousness. We have to be disciplined and obedient when we receive the call. So that then His dreams can become a reality instead of ours. But you also need to have the what. Okay. The what, and that’s where my tacticals are going to help you today.
(09:39)
So let’s start with going through what is my three step passive income business blueprint. Y’all ready for that. You ready to find out? Let’s do this. So what we’re going to talk about right now is what this actually looks like. I want you to have a big picture vision of where you’re going. So the very first step step number one is that you have to clarify your calling. You’ve got to know the direction in which you are being called to go, which yesterday we talked about the four tiers of beginning to operate in your calling.
(10:21)
I have shared with you guys a PDF, it’s a file inside of the mompreneur mastermind group called the four tiers to clarify your calling. And, it walks you through what we did yesterday. So please download that. It’s my gift to you to begin doing this work on your own. But in essence, it’s your passions, which we discussed yesterday at length. If you guys missed yesterday’s training, please go listen ASAP. I also put it up on my podcast so you can check it out there if you are an audio person.
(10:51)
Now, the other side was skills. So you were doing those two things. Now, Angel did a bonus training for you guys this morning, which talked a little bit about also like looking at your experiences. So that’s another bonus category that you guys can add to the download that you print, which is experiences, life experiences. Like I said yesterday, your life leaves clues, the things you have done and done well are all part of the journey. They’re all pieces of your ultimate puzzle. So you can add in experiences, skills, and then take a look at what of these three buckets. What do they all have in common? And how do I pull from them a common denominator.
(11:32)
Now, sometimes that gets really sticky for people. How do I pull this all together into a nice, neat little package? So that’s where I say, if you’re getting stuck there, move to the avatar, it helps. If we get ourselves out of our vision, we pivot to the who, who are we serving? How are we serving them? And then do my passions, skills and experiences equip me, give me the authority in to start teaching? That’s where you start. That is the beginning. That is the essence of clarity. Okay.
(12:08)
Then you really have to fine tune that, which is what those of you coming with me in Clarify Your Calling, my group coaching program are going to get, you’re going to get my brain, my tacticals to work with you on this so that you have title, tagline, avatar, pillars, keywords, SEO, messaging, et cetera. So that you’re like really super clear on what your plan is moving forward. So that’s step one. You have to know where you’re going. So you can what? Walk in it. So that you can walk in it. Like we talked about from Isaiah yesterday. Okay.
(12:40)
Number two, the second step is you have to grow an authentic audience using your voice. That is mine. They’re talking about my passive business blueprint. Okay. And so we’re going to talk about what this looks like in a minute. Let me make sure. Yes. Okay, great. Actually, I started going through this, so I’m getting ahead of myself. And then the third step is we’re going to create the solution. I have uncovered how to gift people the solution that solves their number one problem.
(13:12)
So let me give you an example. So I have clarity on my calling. Okay, what am I? Because I’m a visual learner. I am a clarity coach for Christian mompreneurs or Christian led women. I then help them get clarity on their calling. We start a podcast so that they can share their impact with the world and grow an audience authentically. And then finally I solved their number one problem, which is then how to monetize the voice, how to monetize the podcast, using courses and coaching. I have three steps in what I do. That’s my entire business model.
(13:43)
I have helped probably now, hundreds, I don’t even know. Hundreds of people have the same business model. Okay. So for example, I’ll use an example. Chelsi Jo, I saw her pop on. She’s one of my good friends on this webinar. So Chelsi Jo has clarity on her calling. What does she do? She helps people systemize their life. She helps busy working moms, systemize their life, get it together, girl. Right. So how does she do it? She then has a podcast that she shares all of her knowledge. She connects with her moms and serves them. They trust her.
(14:19)
And then what does Chelsi do? She has identified the number one problem that her work from home moms have, which takes us to step three, which is helping them systemize their life through her passive e-course the Systemize your Life Academy. It goes through all these different buckets of this work from home mom’s life to help her systemize, get organized, get productive, get efficient, love her life, et cetera. That’s it.
(14:46)
Let me think of another example. My other good friend, Tracy Wren. So clarify your calling. What is Tracy’s calling? She helps ex-new age entrepreneurs partner with God to walk in their truth. What does God have to say for them? She’s helping these ex-new age entrepreneurs transition out of the new age ways. New age into a God led life in their marriage, motherhood and mindset. So what does she do? She podcasts. Yeah. And she spreads value. She shares scripture, she talks to ex-new agers. And, she pours into them and then they trust her and they love her.
(15:15)
Then what does she do? Step three. She solves their number one problem. What is their number one problem. They need help transitioning out of new age or they’ve just transitioned out and they’re baby Christians going how do I operate in God’s word instead of the world’s way? How do I like reframe my whole life? How do I fix my marriage and my motherhood and my business as now a Christian instead of a new ager. So Tracy Wren has two courses that she helps them solve those problems. Do you guys get this? Are you seeing how my business model works?
(15:47)
No matter what your calling is, it works. It’s so good. So let’s go through a little bit more specifically. So like I said, step one is to clarify your calling. This is what we did yesterday. And again, there’s so much more work to do there. I gave you guys like a drip. So those of you that are starting to get clarity off of just yesterday. Imagine, just imagine with me what 30 days would look like as we dig really deep into that clarity work and your purpose and your calling. And we clarify your calling from the bottom up. Like, can you imagine? So for those of you that are in that step, come on, girl. I got you. Okay.
(16:28)
Challenge for a second. On a scale of one to 10, how clear are you on your calling? How clear are you? Do you have a following? Do you have a title, a tagline, a mission, an avatar? And then do you know all the pain points for your person? Do you have the whole picture? Let me know. On a scale of one to 10, 10 being, I am the most clear. So step two is once you’ve got clarity and I would, I would wait.
(17:34)
You need to be an eight to a 10 here, maybe seven, seven to a 10, seven to a 10 on that scale before you go to step two. So any of my sisters up in here that are a one to a six, you want to come with me and begin your journey with Clarify your Calling group coaching program. Okay. Which is like I said, one time only. So you gotta like now, now, why am I doing this to you? I’m doing this to you because it’s the beginning of a brand new year. And by the end of the year, I would be so, so, so over the moon, excited, full of joy in my heart of hearts. If I had helped 50 of you, I don’t know. 30 of you, even 10 of you have my exact business model by the end of the year.
(18:20)
Because then all you do is pour fuel on that fire. You do more of the same. You don’t even look up. The number one piece of advice I give all of my clients is stop looking up, stop doing all the things, stop doing what everyone else is doing. Just do this one business model. I’ve proven it and proven it. That’s it. And I’m gonna teach you how to do it. So you want to start with me in step one, Clarify your Calling if you’re one to six.
(18:46)
Now, if you are a six to a 10 in your clarity, if you’re like, yeah, I’m a seven. Like I know what I’m doing. I’ve got a mission. I’ve got a tagline. It feels really clear and super specific. It feels laser focused. Give or take just a bit. Then you’re going to move to step two so you can guys can see the big picture of where I’m going to take you over the next six to 12 months. Step two is to grow an authentic micro niche, focused audience, using your voice, giving it away.
(19:19)
It’s podcasting, duh, you guys know it. You know, I’m all about it. Podcasting is the funnel. It’s the funnel. That’s it. I don’t do paid advertising. I do not pay for Google clickety clicks. And, I don’t have Tik Tok, Twitter. None of it. I don’t even have to have social media if I don’t want it. For real, podcasting is the entire funnel. Do you guys hear me? If that’s the only thing you hear me say today, hear this. Podcasting is the funnel. When you start to podcast using your voice, you can show up braless and flawless with all your glory, with your iced coffee, with your kombucha, whatever. And you can just use your voice.
(20:05)
Don’t over-complicate it, it doesn’t need to be fancy. I record on my phone literally half the time. My kids normally make some type of noise. I’m a mom get over it. You know, like I don’t edit, 60% of my shows are completely unedited. Yeah. I know that you guys don’t care. If I say I’m a real human being. So what it’s authentic, it’s real. It’s raw. I simplify it by showing up and serving Lola. I solve and I solve and I solve and I solve all those problems. Right?
(20:36)
Just like I gave you the example of Chelsi and Tracy, they show up once a week, twice a week and they serve and they serve and they serve and they solve and they give and they give. And when you start to serve and solve from a place of service, your person begins to have a transformation. When your person sees a transformation, they’ll believe in you and they’ll go, that’s my person. Stef’s my person for Christian led business. She’s my person for podcasting. She’s my person for taking my calling and making it into a business.
(21:08)
Oh, I need to Systemize My Life. I need to get my life together, my motherhood in order, my marriage in order and have different, you know, efficiencies and systems. Chelsi Jo’s my person. Oh my gosh. I’m an ex new ager. And I need to really get clear with God and walk in His, light for me instead of the world and the occult light for me, like Tracy Wren’s my person, right? So those are my examples of showing you guys, why podcasting is everything now.
(21:33)
How does podcasting explode? It explodes because you have extraordinary clarity. Without clarity, podcasting will not work for you. Maybe if you’re like a magician, but if you don’t know who you’re talking to, what you’re saying, what their triggers are, what their keywords are, what they need from you, what they want from you, then you’re not going to grow the show. You know, I’ve worked with people who were like, yeah, I started a podcast. I’m like, great. What’s it about? And they’re like, you know, life, business, motherhood, my shoes, my favorite toothpaste.
(22:09)
Y’all I’m over there. Like, okay. So we’re going to have some work to do like, Oh man, you got to have a micro niche. You need to know who your person is. So like, if I was to talk about my Lola, all of you for a minute, I would know that you guys were tired of being on social media, 24/7. I know that you are so exhausted. You have mom guilt because you are trying to grow your business all the wrong ways. You’re floundering. You are unfulfilled because you’re going after the wrong vessels, you don’t even know which vessel is for you. You don’t understand online marketing.
(22:42)
You think you have to have a funnel. You think you have to spend hundreds of dollars a month on fancy software. Spoiler. You don’t need any of that. What you need is clarity and a microphone girl. And you just gotta be intentional with your time and get over perfectionism. Perfectionism is a tool from the enemy, keeping you guys from showing up in your, in your messy imperfection, which is the way that God created us all to be the only perfect person was Jesus. And the only perfect thing on planet earth is God, right? Like none of us are perfect. We all sin. We all have our weirdness, our awkwardness.
(23:23)
And I think as we start to show up in that it normalizes it for other people, for our people. So as we show up in our messiness to our specific person and we solve their problems on our podcast, they trust us. They trust us. So let me give you an example. So with Lola, you guys, pain points, you’re like, how do I podcast Stef? I’m scared of podcasting. I have comparisonitis, who am I? Imposter syndrome. Unworthiness. Self-conscious. You don’t know what your content should be. You don’t know who your person is.
(23:59)
You don’t know how you’ll make money at this thing. Maybe, you want to have a course, but you don’t know how to make it. You want to maybe run a mastermind, but you’re scared. You’re held back with fear. Maybe you want to write a book, but you’re like, how do I write a book? Maybe you want to have a journal, but you don’t know how to publish. Like you have so many things and wishes on your heart. Oh. And by the way, most of you are moms. I have 10% of my market who’s not moms. And I have 2% who are men.
(24:23)
Anyway, if you, any of you resonate with any of those pain points, I just said, I show up on the podcast and I go, let’s talk girl, like let’s bash comparisonitis today. Sister three steps to starting your own podcast. Two steps to laying down social. So you can pour into your kids. 20 ways to come up with content, 20 different ways. How to uncover your keywords, what is SEO and how to do it, how to hear from God in your business. Like those are my podcast episodes. And they’re connecting with you because you beautiful you are my person.
(25:02)
If I was talking to everybody, nobody would listen. I can’t talk about God led business one day and biohacking the next day. You can when you become the brand, when you have 2 million downloads girl, you can talk about anything because your people love you for you. And they’re like, whatever Felicia’s about, I’m about right. But most of us aren’t there yet. And we definitely don’t start there. There will be a day, I promise that you can talk about your cat or your dog. You can talk about your shoes, but it’s not yet. You have to earn it.
(25:39)
Can I, can I just be honest with you guys for a minute? Nobody gets to skip the ugly, messy, awkward, hard, embarrassing, debilitating, full of judgment, full of fear part of this journey. None of you get to go from, I have an idea to making 10K a month. No one gets to do that. And if you are following a coach that is telling you that they’re lying to you to take your money. Yeah. If you are following a coach that tells you to just create a tiny offer and run it with Facebook ads, that you’re going to all of a sudden be you running into a two, three 5k profit a month, lies.
(26:39)
You don’t get to miss the part that’s the hard part, eight and a half years. I’ve been in this game and only the last year has been the explosion. I’ve had good years in there and I’ve had awful years the whole time though. I was okay, what is it? Seeking, seeking, searching, going action, figuring it out. Messy. Like I said, yesterday, go watch my horrible lives from 2016, go to my YouTube channel. It’s hilarious. It really is like, just please laugh with me and not at me. Okay. But my point is that I didn’t get to miss that awkward part. Every one’s going to have that. So you have to stop being afraid of the mess.
(27:30)
You have to stop operating from a space of fear because that’s not for us. Fear is from the enemy and God has equipped you. He’s going to equip you with what to say with how to say it. You have to get out of here out of your head and you have to move to your heart to a place of service. The easiest way to do this sisters is to get your Lola in your mind and to talk directly to her, stop doing this for you. Stop doing it to make money, stop looking for the easy answers and just get to work, get to work, serving for free. I promise you, this is one promise I can make good on all day, every day, Monday through Sunday, let’s get it.
(28:17)
When you serve and impact from a place of what God has gifted you, what you know how to start teaching. And I promise you, you know, something to start teaching, to start showing up for, it will come full circle. There will always be an anointing at the end of service, there will always be favor at the end of giving. Every time you will be rewarded for your obedience and discipline. And that’s where it starts. That’s where it starts. Okay. Messy, messy, messy action. Okay. Shall we move on? Shall we go to step three? So this is my step two girls.
(28:59)
You’re like, I have clarity on a scale of one to 10, between seven and 10. You’re going to move into step two, which is podcasting. So those of you that are like, okay, I’ve got this, I’m gonna start a podcast. I’ve got you. You’re going to take my podcasting course, if you feel led to do that. The next step. Cause I want you to know where you’re going. I already talked about why I choose podcasting over everything. Okay? Real quick. Let’s do it. Let’s do a dream with me. And then we’ll move on to step three.
(29:48)
If you have a podcast, what is it called? Drop it below in the chat. If you don’t have a podcast, just dream for a second. I want you to not worry what it’s called. Don’t worry. Oh my gosh. I don’t know like which microphone do I need? How do I edit? Calm down. Calm down, Suzy. Like I got you. But if you just dream, if you were to start a podcast, what would you talk about? What would be some solutions that you could provide in the show?
(30:27)
We’ve got the God Life. Krissy Johnson, Denise Yusuff, Resolving Conflict. Cara Foote Grace to Conquer, Angel McElhaney Multi-passionate Mompreneur, Kristie. Veitenheimer, Simplicity for Solopreneurs. You have BriAnne Bell, The Passive Income Nurse. We have Megan Mikkelsen at Toxin-Free Talk. We have Becky Williams, Mama Meets Enneagram, Frannie Foltz, Shine with Frannie show. Let me see. Ronica Cormier Mama Trauma, Dee Hudson, Family Connections or Legacy of Love. Jo-anne Johnson has no episodes yet, but she’s come up with Musically Minded Mama. Diane Wood wants to talk about life after 50, positive aging. So good.
(31:28)
Tanielle Price Mastering her Money. Cara Foote solutions, helping Christian moms overcome adversity. Oh, that’s so good. Cara. Girl, I got you. Cara is in Podcast to Profit and we are totally going to be growing that brand. Jen Stevenson says I took Podcast Pro with Stef, Ready, Set, Jen. Awesome. Yes. Okay. Meredith would talk about budgeting without fighting with your spouse and on and on and on and on. You guys are so good. You guys are so, so good. Now listen, this can be a reality. And for some of you that have a podcast, we’re going to talk about the next step of your show.
(32:15)
Why are we podcasting? Right. Why would we podcast and how does it work? So just to give you guys a visual, let me see if I talk about this here. Yeah. Okay, good. So when I started the show, I had a semblance of clarity. I was a seven on the clarity scale. I help Christian mompreneurs. At the time, I helped mompreneurs cause I was kind of afraid of stepping into the Christian space as well, which is, you know, operating in fear. And also I felt like an imposter. I’m like, Oh, I don’t know every ounce of the Bible. Like who am I? And, so I didn’t start there, which is okay.
(32:53)
We can, sometimes tip toe in and then allow God to work through us and work on us. So I started with Mompreneur Mastermind. That was October of 2019. So it’s been over two years now. Yeah. And anyway, I just started talking, you know, I’m like, okay, today we’re going to learn like, what is a brand? I started with really basic stuff that I think of when I think of like online entrepreneurship and I started there and what happened was the women started to find me because I was speaking directly to mompreneurs specifically. And then, you know, God started to prompt me to like bring some prayer in and to give him credit for things.
(33:36)
Those promptings started to grow. And about six months into the show, I just ripped off the bandaid. Maybe even sooner, probably three months in. I was like, that’s it, hi, I’m a Christian. Like, I’m going to bring God into this podcast as well. This is for the Christian Mompreneur or the Faith-led entrepreneur, not everyone I talked to was a Christian. And that’s amazing. Like I’m so here for anybody, but they’re definitely at least open to listening to me pray. Cause you know, you guys, I go off, I spout off about some Jesus. So the show, it exploded my very first month I had 700 downloads and then some of you were like, Whoa 700 downloads. It’s amazing.
(34:11)
But remember I already had an audience. I had an audience that I brought over from Facebook. I brought my audience from Facebook over onto the show. So I had an audience and I had 700 downloads. Well, it’s crazy because now a little bit over two years later, we have 350,000 downloads. We get 30,000 downloads a month. It won’t be long before I have a half a million and then a million. And then once you have a million, you are literally the top 0.05%.
(34:38)
If I can do that without paid advertising, without running ads, without doing anything fancy, without working 60 hours a week to grow my brand without answering every single DM, by the way, on Instagram or comment without even being on Instagram that much, maybe an hour a day max Monday through Friday, maybe half an hour. So can you, so how did it work? Well, I figured out who my person was, absolute clarity. I then stepped up into it with massive authority, even though I didn’t really feel like an authority. I just said, that’s it. God will equip me. I’m here.
(35:15)
I figured out their SEO, their keywords. Also, I figured out their titling and what they wanted. I started giving, giving, giving, giving, serving, serving, serving, serving as much as I possibly could for free, for free. And then I poured fuel on the fire with Pinterest. Pinterest is a great way to market. And then I just didn’t look up. I didn’t look up for two whole years. No, I have not tried a different strategy. I do not have any fancy things. I don’t even know how to do reels. Like who has time for that? Okay. I have done nothing fancy, but the same thing over and over and over again.
(35:54)
Why does this work sisters? This works because what you focus on grows. And I didn’t come up with that. There’s some other fancy person that said that. Okay. What you focus on grows period. So when you’re focusing on that, this and this and this and this and this and this and this and this. Do you think anything is growing? Nothing grows when you are distracted. Nothing grows when you’re trying a new thing over and over again. And I hear it all all the time. You guys, I know how hard it is. Someone gets in my DM. Oh my gosh. Stef, are you on Parlor? Like I’m blowing up. I have a million leads. Oh my gosh. It’s amazing.
(36:33)
I’m like great. That’s not for me. I’ve picked my thing and I will not deviate from my thing. My thing is my thing is my thing till the end. Okay. And I’m not saying I’ll never try something new, but for right now today, until this is at a million downloads, I’m not looking up. I am not looking up. And that’s where I want you guys to come along with me for 2021. So then what do we do? Well, this sounds great, Stef. This sounds all so nice and fun and easy. And I’m so here for it. But like, how do I make money?
(37:05)
How many of you were like, okay, great. Like this sounds so fun. I’m willing to do this with you and be messy. I’m willing to get clarity. But then like, how do I actually make money? And my girls that are on this live right now, how many of you are like, I’m ready to monetize? Like I need to make some money at this stuff. Like help me go next level. I want to rank. So there’s something called a ranking on your podcast. You can get top 100. I help all of my P2P students end up ranking. I’ve had people ranked number one, Jennifer Lee. I’ve had people rank top I think number 13 was Elyse Rooney.
(37:47)
I’ve had people rank like top 30. You guys, you can rank, I know how I’m gonna teach you. It’s not that hard. Podcasting is not that hard to excel in. It’s just that people don’t know. They don’t know. And that’s okay because that’s how I’m going to teach you. So you can rank, which then gives you visibility, which then helps you get other connections that you need. And then you can get really, really clear on keywords, SEO, and titling to grow and scale. Then here’s where we are. And then we discover what our Lola’s number one problem is. And we solve it. We solve it with an implementation solution.
(38:27)
And e-courses my favorite all day everyday girls. And let me tell you something. I don’t care what you podcast about. There’s a course that you can create. I promise you, I have helped people create courses from ex-new age entrepreneurship, right? Like Tracy and I working together. I have helped Chelsi Jo with Systemize your Life. I have helped people create an outline for a lawyer course to get out of debt. And, I have helped people create motherhood courses. I’ve helped people create business courses, Christian courses.
(39:00)
There is a course opportunity for every single podcaster and you must have it. You must have it. And I would love for you guys to have it somewhere between your third and 12th month of podcasting. Why? Because you’re doing all of this free outreach. You’re giving, solving, helping, helping, helping. But what about people that are like, how do I work with you? How do I get the actual how-to, the tutorials, the downloads, the visuals. Like I need you to show me the way. Then you can simply say I have a course and the course is passive.
(39:38)
And what else I love with courses is that it solves the beginning problem. It solves the first major problem of your person. And you don’t have to show up for it because you’ve recorded a course. It’s so great. Then you get to decide, okay, once I’ve solved their core problem, maybe I want to offer coaching for that person who’s stuck. Maybe I want to offer coaching for the advanced people. Maybe I want to do a mastermind. So what I’ve been building right now is my clarity course, because I’ve been coaching so much that’s not working. So I’ve got Clarify Your Calling course. Then they go to Podcast Pro University.
(40:13)
Then they go to the mastermind with me Podcast to Profit. That’s it people through all three steps, but you need to start with step one. What is the number one problem? So after podcasting for a year and kind of fumbling my way through what I thought she wanted, I finally surrendered. I’m like, God, what does Lola want? What does she really, really, really need up in here? And God kept giving me clients asking for podcasts because they were like, how did you podcast? How did you do a podcast? Can I have a podcast? Show me how to podcast.
(40:41)
And I’m like, and you guys, like, nobody wants to coach on starting a podcast. One-on-one I’m like click the button like in your microphone. Here’s how you add it. Like that is a hundred percent course material because it’s super tactical and sticky. So I created the podcasting course and now my course is over 50% of my revenue give or take. And let me tell you guys something, the course has a 95% profit margin, probably more. It’s probably 99% because the only thing I’m paying for is to host the course on Teachable. That’s it. Nothing, no ads, nothing.
(41:17)
And I’m going to tell you how I sell it as well, but having the course will give you guys that revenue to your podcast. So here’s an example. Okay. Let me give you guys an example. Let me think of someone else. I’m gonna use Renica. So Renica Cormier. She has a clarity on her calling, which is helping daughters of narcissistic mothers heal their lives. She’s a transformation mentor. Okay? So she helps the daughters of narcissistic mothers get that like healing, that inner healing, walk through, get past that trauma, have that life transformation, start a new page in their book. So then Ronnie has a podcast, which is Mama Trauma.
(41:57)
So she’s in step two. She’s been doing that podcast now for a month or two. Cause she just, she did a rebrand as she got more and more clarity, which is fine. It’s okay. You’re not always going to know the final thing you have to get started to know. So then we went into step two, which is podcasting. And what we have done is we have mapped out together, her course, which is going to help those women dealing with that mama trauma, going through a group coaching program with Ronica that’s step three. Okay.
(42:24)
So whether we discover that it’s fully passive, or maybe you have some coaching integration in there, you can do it. You can do this. Don’t worry about the how, that’s where I come in. But I wanted you guys to see the visual of where I went. So let’s talk about where you are and how you go to the next steps. So this is my three step passive income business blueprint that I want you guys to go through this year. All right. So step one. How many of you are in step one? Help. I’m starting from scratch. I need clarity on my calling. What am I meant to do? What is my purpose?
(43:13)
Those of you in step one are going to join me in Clarify Your Calling. I invite you. You’re not going to, if you don’t want to, if you want to come with me, I so want you to I’m so here for you. Okay. We’re going to walk together through Clarify Your Calling. This is that 30 day program that I told you. How many of you are step two? You have clarity. You’re a seven, eight, nine or 10 on the clarity scale. Once you are seven plus, I want you to begin building your organic audience. Okay? And, I think that most of you that hang out with me, your answer will be podcasting.
(44:06)
There are a few other options for step two. You can do video. If you want to have a YouTube channel or use reels or any video to be your step two. I recommend Virginia Kerr. Incredible. You will not be disappointed. She has a course for this. Okay. But if you’re a podcaster, I’m your girl. Okay? So I want to help you use your voice to create an evergreen impact funnel, which is going to grow, bring all the people to the yard. You know what I’m saying? So those of you are going to go to Podcast Pro University.
(44:42)
Now those of you in step three, you’re like I have a podcast. Then you are ready to monetize. Even if you just started your show, you’re still step three. We still have to figure out what the number one problem is that your person solves. I still want you to rank in your category and go all the way up. I still want you to understand Pinterest for pouring fuel on the fire. Plus, I want you to understand how to automate, batch, have SEO. I want you to take your show all the way up and I want you to have a way to make money at it, using courses and or coaching.
(45:29)
So for those of you in step three, you, I invite to join me in Podcast to Profit. So what if in six to 12 months you could follow those three steps and have my exact business model. Would you guys want that? How many of you would want that? How many of you willing to do that? Willing to invest in yourself the time and the money? Cause I know an investment is uncomfortable. Believe me, there’s never been a thing I’ve invested in. I’m like great. I’m so excited to spend $500, $5,000, $10,000 seriously. But guess what? Every single time it has returned way more than I invested.
(47:17)
It has broken through barriers, crashed through glass ceilings. It has brought me relationships, mentors, community accountability. I thrived every time I said yes to investing in myself. Have any of you had that experience? It’s always worth it. It’s always worth it. Okay. So I’ve already talked to you guys so much about Clarify Your Calling, but I’m just going to high level. Put where you actually are in the top of your homework, then what I want you guys to do is I want you to pray and to journal over what your business can look and feel like six to 12 months from today if you had my exact business model, okay?
(48:48)
I want you to just get quiet, take 15 minutes, go to your prayer closet. Go to the corner of a room where nobody’s looking at you awkward and just pray to God, see what He has for you. I want you to work with God on visualizing on vision casting what working 30 hours a week would look like sitting behind a mic, sharing your heart. Once you know that clarity, this is not going to feel hard because you’re going to know what you’re saying, how you’re saying it, how you’re serving and I will help you come up with what’s the thing that you can then monetize with in step three. And so that’s all you’re going to do.
(49:25)
What would it look like? What would it feel like to start making a profit without having to spend hundreds and hundreds of dollars every month on funnel software that like nobody clicks that stuff. You guys, sorry. I’m so sorry. If I have any funnel coaches in here y’all are like, Oh my gosh, who is this girl? Anyway, my point is like, you can do this the easy way so that you have time for your kids, your family, yourself, your health, your home, like God, all of it can fit. You just have to stop being so distracted. You have to stop saying yes to every opportunity.
(50:01)
I so feel compelled. It’s been so clear in my mind lately. Not every opportunity is for you, even me, you guys, not every opportunity is for me. I have passed on some big opportunities. Some things where people would be like, you did what? You didn’t do this with this person? That person is huge. I’m like, yeah, but I want a seat at God’s table. And what God says I’m doing? And God said podcast. He did not say, and this and this and this. Nor did He say, say yes to all the things. He said, say yes to this one thing.
(50:37)
And you do it until, and I’m here for that. So like, what would that look like for you? I want you to just pray, and then I want you to journal over it. Do a vision cast six to 12 months from now. What does it look like and feel like, what is your day like, how are you impacting serving, solving? So, in six to 12 months, you’re probably making money too. It’s all based on your super fan number. Go to episode 199 on my show. If you want to know about that, because I can tell you exactly how much money you should be making right now based on your super fan number.
(51:03)
So if you’re curious about that, go to episode 199, but the whole point of this is to grow the super fan number big enough to then convert into your courses. I need you to say yes right now when Holy spirit is prompting you to do the things, to start with your voice, to start impacting, to do it more simply to lay down all the other busy stuff and go, this is the way I’m going to use my voice. I’m going to do it in a time that works for me. Plus, I can do this around my kids. I have two kids, and I’m distance learning. My husband’s at home.
(53:59)
I still had the best year of my life because podcasting is the whole funnel. It’s so easy, and I’m going to teach you everything. My course has how to record, how to title, what to say, what your content is, how to record, how to edit, how to get seen on big shows, how to promote your show, all the tech, every single ounce of tech you could possibly need. I promise you it’s in this course. Everything, my spreadsheets that I use for tracking, how to batch, like it even goes into monetization strategy. So I promise you, this is the most undervalued course on the market for podcasting. I truly believe that I’m not just saying that because it’s mine. I believe it, and I’ve heard it over and over again.
(54:39)
Every single mentor and mastermind I’ve ever been in is like, this is a $2,000 product. I’m like, I know, but I want to gift it to you guys for under $500 right now. Because I think that I want you to have an easy, yes. So, I need you to step up into your responsibility. I need those of you with clarity to trust me that this can be the way, the easier way for you to ultimately profit really and do it more simply seamlessly, automated and efficiently.
(55:18)
If you’re a podcaster and you are like, I want to rank. I want to monetize or I want the course, maybe coaching, maybe both, like I’m ready to make money with this. I need to understand SEO titles, content, visibility podcast pitching. And, I really need to get my back office organized with podcasting, get a system, make it more easy and seamless. I want to go all the way up. Like I want to have Stef’s business. I want to make multi-six figures plus. Truly, it’s limitless you guys. I want to make multi-multi six figures with my podcast.
(56:24)
Like I want this to be my job. Please do me one solid. And trust me, Podcast to Profit is the program. I’m serious. You have breakout groups, accountability, office hours. You have my brain all over your business. I’m coaching with you every other week, plus training and guest speakers. Plus you have pods. You guys are meeting outside of the meetings with me to do work together. I mean, it’s just full, full, full, full, full immersion. However, do not apply if you are not 100% serious about it. Please only apply if you are like I’m ready and willing to invest in myself, and I’m ready to start tomorrow, literally.
(57:24)
If you are not in a position to invest in it. If you are not in a position to show up for this, if you are not in a position to do this work, this program is work, but it will get you the results, results, and results on results. I promise you, you are not going to be disappointed. If you show up for this program, you will have a massive, massive transformation in your podcast and your profits and your business. Oh, and I teach you guys my soft launch strategy in that course, and I help you come up with your own.
(58:17)
I’ve had people who have had a $33,000 launch. I’ve had people have an $11,000, a $10,000, $2000, like what would an extra two grand do for you? It’s easy stuff, and we over-complicate it. So many coaches are out there promising you guys the moon, but it takes so much money and so much time. And so, they’re not being honest with you about if you can really do that from a place of being a mom and a Christian who is here to spend time with God to do this, God’s way to be present with your children, to not have idols in your life like social media to not have to deal with weird things like webinars, okay? Like we don’t need all of that.
(59:04)
We just need our heart, what God says that we are and to walk in it, to walk in that purpose, to believe for it, to know that if God has given this gift, this vision to us, this plan for us, that we can begin to walk in it and believe that He is going to make good on that promise. And I am so excited to be your mentor on that journey. So let’s end in prayer. Thank you guys for joining me. I hope that you’ve enjoyed this two day workshop, and I hope that you learned, I hope that you grew. And also, I hope that you can see the big picture vision of where I want to take you.
(59:38)
And so, I hope that at the end of the day, you’ve begun to get clarity. You’ve begun to see what the semblance is of what you can start with. And I just want you to go from a place of I’m too scared. I’m too unsure to, you know what, I’m ready and to open your heart and to pray and to allow God to foster that belief in yourself, that you can, that you are equipped because you have Him beside you and with you and in you. And He wants to work through you. So let’s pray and I’ll let you get back to your Thursday.
(01:00:11)
Father, God, I pray over each and every one of these amazing anointed kingdom women right now, I pray that you would just push them in the direction that you have in store for their life, that you would foster that growth, that you would just blossom their clarity today and every single day, and continue to move them forward in the dreams that you have for them, that you just crush their dreams. And you replace them with your dreams, your big audacious, fruitful, inheritance-fueled dreams, the dreams of authority that these women have that they have to fulfill.
(01:00:42)
Also, I pray that you would just allow them to believe it, to step up into it, to accept the anointing that you have over each and every one of their lives. And so, I pray that they would trust in you to provide them the way, to provide them the will and to provide them the mentor, the coaches, or even just the heart transformation that they need to begin to get started. We love you and we trust you, in Jesus’ name. Amen. So, I’ll see some of you in Clarify Your Calling and I’ll see some of you tomorrow in Podcast to Profit, God bless.
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